The 1-st row seat at COZYRISTIC: Victoria/Tomas FW21

REPORTAGE
by Ubachi Thorsen Nwosu/ Victoria/Tomas Press Office/ Collages by Jocelyne Rashidi
March 5, 2021
PROJECT DETAILS
Visual lookbook and virtual runway film of Victoria/Tomas FW21 collection.
KEY MESSAGE
Due to government restrictions, the brand didn't have an opportunity to hold a physical show. Following the designer's admiration of real show energy, the VICTORIA/TOMAS team decided to feel a real movement in their lookbook.
OUTCOME
The film imagines the models walking down the runway and giving a viewer a feeling of the 1st-row seat.
For FW21 Victoria/Tomas presented the first fully reversible winter collection, made of 36 looks, developing the new sustainable vision of buying less but getting more. The collection is named "COZYRISTIC".

The Meaning of COZYRYSTIC

The collection fully reflects the idea of mixing cozy shapes and fabrics and fabric on one side and a shiny, nearly futuristic approach on the other. 

The Runway Film

The video imitates the view and perspective from which both designers look at their silhouettes. The film shows a 100% reversible collection and highlights bothsides of each piece by adding a powerful and contemporary dynamic. 

Collages by Jocelyne Rashidi

About Victoria/Tomas

Victoria/Tomas is a french ready-to-wear brand, founded by Victoria Feldman and Tomas Berzins in 2012, four years after their first encounter at a Paris fashion school.

After a stint at Alexander Wang in New York, Tomas came back to France to launch Victoria/Tomas, a full-fledged line of wearable separates aimed at a new generation of modern, city-dwelling women, mixing both designers’ sensibilities.

Tomas has a fascination with eccentric imagery a la Tim Burton, the ubercool attitude of skaters, and the vibe of the hip-hop world. Victoria, is an art buff and former student, is infatuated with the experimental fashion. The result is a line of neo- arty clothes with sculptural shapes and vivid splashes of color that recall the brushstrokes of a painter.

The duo first gained an international recognition being the youngest finalists of Hyeres Festival of Fashion and Photography in 2013, where they showed a capsule collection of handmade leather garments.

Now married, Victoria and Tomas are continuing their fascinating dialogue on contemporary fashion through appealing and timeless clothes, available at the finest stores around the world.

Images Courtesy of Victoria/Tomas

Words Victoria/Tomas Press release

Credits

-       Creative Director: BorisFELDMAN – FELDMAN STUDIO

-       Production: Clément GAUCHER-HOLMANN – UBIQUITY Gautier LACAILLE – UBIQUITY Philipe DEVZ – UBIQUITYAntoine CORMIER Jules BERTHE Lucas BIDARD Sylvie NEVES Melia MAUCHAMP Kleber DEQUAY Blaise BASDEVANT Anthony CORNIL Robin MENARD Florian PARE

-       Photography: ArthurDELLOYE

-       Music: Sound design by -Ilan SELLOUK

-       Location: Studio ZERO –Paris

-       Casting: Alexandre Junior Cyprien – CREARTVT

-       Agency Make Up Team : HeadMake Up – David LENHARDT - MUA Assistant – Alexandra SANTOS MUA Assistant –Clotilde PUVIS

-       Hair Team: HeadHairstylist – Diana PAYTON Hairstylist Assistant – Sofien Semmache Hairstyle Assistant – Nikita Lachwa

-       Models: Alaska – PremiumBinta – Premium Saliou – Bananas Eli – Bananas Tiko – Premium Bella – CityLotka – Client Affi – City VICTORIA/TOMAS

-       Team on Set: Elodie SainteMareville Georgie Salama Manon Bleuzenn